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Lauren Bickerstaff | About
copywriting, script writing, lauren bickerstaff, copy editing, brand positioning
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Lauren: A Preview

Pittsburgh-born, Southern-refined, Charlotte-based

Wife to a gorgeous nerd

Sentence fragment enthusiast

Contemporary dancer

Collector of recipes and dresses

Maker of ludicrously specific playlists

Synonym connoisseur

Speed racer

Following a delightfully surprising career path through the worlds of journalism, music & brand consulting and account direction, I’ve returned to one of my first loves: writing. I’m fortunate enough to bring with me plenty of experience working closely with international brands and caring deeply for both sides of the house: creative integrity as well as business objectives. My clearest passions are for brand articulation and voice, compelling copy & scripts with wit. And chai lattes. Gah, do I have a passion for chai lattes.

Branding/Media Branding

Specifically brand positioning, voice & tone, brand naming, music and media strategy.

Script Writing

Experience centered around promotional lifestyle and commercial scripts. My work is best when it makes you feel something.

Web Copy

Practical, refined or straight-up sassy, web copy should be clearly helpful, informative and also memorable.

Campaign Copy

From concepting to execution, I’ve lead and supported campaign development for fashion, food, and lifestyle brands.

Social Media Editorial

Calendar planning, Twitter, Facebook and blog posts, Voice & Tone development, Email content planning and writing

Editing

Grammar is an elusive art, but one that can immediately turn off readers when used poorly. Consider me a fine-toothed comb.

32

ACTIVE PLAYLISTS

402

CUPS OF COFFEE

1

ADORABLE OFFICE PUP

800

EXCUSES TO TRAVEL